In the past few weeks, rumors and leaks have been building around a mysterious new release from Insta360. Most of us expected a new action camera—maybe an upgrade to their GO or X lineup. But things took a surprising turn when photos of zebra-patterned drones started popping up online. That’s when the hype really took off. It turns out Insta360 is launching its very first flying camera.
Incubated by Insta360 in collaboration with third parties, Antigravity isn’t content with simply releasing another drone into an already crowded sky. Instead, it’s creating an entirely new category — combining the world’s first 360° drone with true immersive capture. All are packed into a sub-249g form factor, with an 8K resolution to match.
The brand envisions a future where drones enable immersive and intuitive experiences that reflect the curiosity, creativity, and spontaneity of the people using them. Whether capturing a family hike, a weekend road trip, or a new perspective on everyday life, Antigravity empowers people to explore and create while experiencing life as it happens.
“Today, most drones are tools. With Antigravity, we’re aiming higher,” says BC Nie, Head of Marketing at Antigravity. “While others compete on specs, we’ve flipped the script, reimagining what a drone should be able to do. The result is something that empowers real emotion and enables experiences like freedom, creativity, and discovery for everyone.“The
Idea: 360° Immersive Flight
At the heart of Antigravity’s design philosophy is the concept of 360° immersive flight. The brand aims to own this space completely, and replace the technical complexity inherent in both drone flying and 360-degree videography with expressive, story-first experiences that are easy to master yet exceptionally powerful.
Inspired by You. Made for Everyone.
Antigravity drones are made for the curious and the adventurous, creators, travelers, families, and people with bold ideas but limited time to learn complex flight controls and aerial content creation. They’re for anyone who’s ever wanted a drone but felt it would be too big of an investment for something they may never be able to use to its full potential.
All Antigravity products start with ease of use. Users don’t need experience or a checklist — the drones are operated intuitively. While the rest of the industry designs products for experts, Antigravity builds drones for everyone: beginners, experts, and everyone in between.
A Collaborative Approach to Product Design
Antigravity is also redefining product design by making community and collaboration a core part of its ethos. Through the Antigravity Hub, the company’s co-creation program, enthusiasts and community members are invited to help shape the future of Antigravity’s products and features.
Every idea is read and considered, and those who inspire future products or features will be rewarded accordingly. Every contribution will help us understand what matters to users. Antigravity products are not designed in isolation. They’re inspired by the people who believe in what they can become.
Technology Has Caught Up
Antigravity — and its upcoming first product — launches at a pivotal moment when hardware, software, and user expectations have finally aligned. After years of quiet development, the technology is ready to support a new kind of drone experience. This drone is set to revolutionize the industry, introducing several world-firsts in drone design that enable pilots to experience and capture the world in ways that weren’t possible before.
The drone has been designed to reflect Antigravity’s commitment to building a product ecosystem with a unique personality, meaningful features, and a clear sense of purpose. To ensure that Antigravity drones are used solely for exploration and storytelling, all drones will include innovative safety features such as payload detection to prevent misuse or unauthorized modifications.
Bottom line
According to the press release, Antigravity’s first drone is set to launch in August 2025. From what I’ve seen in the leaked photo, there appear to be two models in the works. One looks like a whoop-style drone — possibly a direct competitor to the DJI Avata 2. The other seems to be a sub-250g drone that could seriously challenge DJI’s dominance in the Mini series segment.
Installing an Insta360 X4 camera on my FPV drone completely changed my thoughts about aerial filming. It opened my eyes to the actual advantages of 360-degree capture.
With a 360° camera onboard, I no longer have to worry about framing the subject — I can fly and reframe the shot later in post. This gives me incredible creative freedom and allows me to capture dynamic, immersive footage from angles that would be nearly impossible with a traditional front-facing camera.
Another huge benefit is the ability to track fast-moving subjects or change the viewpoint mid-shot without physically rotating the drone. I hope that Antigravity’s drone will offer all the advantages of this custom build, but in a more compact and travel-friendly design. I’ve been promised a unit for testing, so hopefully I’ll be able to come back with a full review soon.